
Creating a playful yet professional identity for pet-focused marketing brand.
Clever Animal Marketing brings together veterinary expertise and marketing strategy to support businesses in the pet industry. The design is a brand identity that balances trust, warmth, and energy—ensuring the company feels both knowledgeable and approachable. With a vibrant yet refined design, the brand reflects the passion and dedication behind Clever Animal Marketing.
Project
Clever Animal Marketing
Services
Logo Design
Brand Identity
Brand Positioning
Website Design & UX/UI
Clever Animal Marketing
Services
Logo Design
Brand Identity
Brand Positioning
Website Design & UX/UI

Founded by a vet-turned-marketeer, the brand needed to balance trust with playful energy. At Engage Convert, we created a warm yet credible identity for pet-focused businesses, featuring a logo inspired by the client’s border collie, Lightening—combining a refined illustration with bold typography to blend familiarity and professionalism.

The website design prioritises clarity and accessibility while maintaining a fun, animal-centric feel. Flowing organic shapes soften the clean layout, adding an inviting touch without compromising professionalism. The navigation is seamless, offering an informative yet engaging experience that keeps visitors connected to the brand’s core message.




